Privacy Policy.

The First Headshot is a service of Marquel Yvette Photography LLC ("we," "us," or "our"). We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit thefirstheadshot.com or book a session through us.

Information We Collect

We collect information you provide directly to us, including:

• Name, email address, phone number, and mailing address
• Payment and billing information processed through our booking provider
• Photographs and images from your studio session
• Communication preferences
• Any other information you choose to provide

We also automatically collect certain information when you visit our website, including:

• IP address and browser type
• Pages visited and time spent on the site
• Referring website addresses
• Device information and operating system

How We Use Your Information

• To fulfill booking requests and provide photography services
• To process payments and send invoices
• To communicate with you about your session
• To send marketing communications (only with your consent)
• To improve our website and services
• To comply with legal obligations
• To protect against fraudulent or illegal activity

Booking Provider

Our online booking is provided by GoHighLevel (LeadConnector HQ). When you book a session, the information you submit to the booking widget — including your name, contact details, and payment information — is processed by that provider on our behalf. Their handling of your data is governed by their own privacy policy in addition to ours.

Information Sharing

We do not sell your personal information. We may share your information with:

• Service providers who assist in our operations (booking platform, payment processors, email services)
• Professional affiliates for portfolio purposes (with your explicit consent)
• Legal authorities when required by law
• Business successors in the event of a merger or acquisition

Data Security

We implement reasonable technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure.

Your Rights

Depending on your state of residence, you may have the right to:

• Access the personal information we hold about you
• Correct inaccurate or incomplete information
• Request deletion of your personal information
• Obtain a portable copy of your data in a usable format
• Opt out of the sale of personal data, targeted advertising, or profiling with significant effects
• Opt out of marketing communications at any time
• Withdraw previously given consent for data processing

To exercise these rights, email info@marquelyvette.com with the subject line "Privacy Rights Request." We will respond to verified requests within 45 days. In limited cases, we may extend this period by an additional 45 days and will notify you of the extension.

Virginia Residents' Privacy Rights

If you are a Virginia resident, the Virginia Consumer Data Protection Act (VCDPA) provides you with the rights listed above. In addition:

• You may opt out of targeted advertising, the sale of personal data, and profiling by contacting us.
• If we decline your rights request, you may appeal our decision by emailing us with the subject line "Privacy Rights Appeal." We will respond within 60 days.
• If your appeal is denied, you may submit a complaint to the Virginia Attorney General at https://www.oag.state.va.us/.

We do not sell personal information in exchange for monetary consideration.

Cookies and Tracking

Our website may use cookies and similar technologies to enhance your experience and analyze traffic. We honor Global Privacy Control (GPC) signals where technically feasible. Disabling cookies may affect the functionality of certain features.

Third-Party Links

Our website may contain links to third-party websites, including our booking provider and our parent brand marquelyvette.com. We are not responsible for the privacy practices of external sites.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the updated policy with a new "Last Updated" date.

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